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TV promotions get wacky

Last updated on - Apr 6, 2013
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TV promotions get wacky
In times when TRPs can decide the popularity of soaps on a weekly basis, GECs feel shows need aggressive and more direct promotional activities even though they involve huge sums of money. Here's how some TV shows are adopting strategies for promotion: 'Ek Veer Ki Ardaas — Veera': The show celebrated its 100th episode by taking feedback from 100 viewers in addition to taking the lead characters to a langar sewa at the Golden Temple in Amritsar. 
See more of : Ek Veer Ki Ardaas — Veera
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TV promotions get wacky
'Pavitra Rishta' shot its 1000th episode in a real chawl in Kandivali recreating the atmosphere of the show. 
See more of : Pavitra Rishta
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TV promotions get wacky
'Sanskaar — Dharohar Apnon Ki' team distributed laddoos during their Ahmedabad visit. 
See more of : Sanskaar — Dharohar Apnon Ki
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TV promotions get wacky
'Bal Hanuman' chanted The Hanuman Chalisa, distributed laddoos and gave pravachan. 
See more of : Bal Hanuman
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TV promotions get wacky
'Taarak Mehta...' celebrated its 1000th episode by distributing jute bags filled with diyas and sweets and 1000 guests wore the chashma ooltah. 
See more of : Tarak Mehta Ka Ulta Chasma
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TV promotions get wacky
'Devon Ke Dev...' started a social awareness campaign to keep the Ganga clean. 
See more of : Devon Ke Dev... Mahadev

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